“Marketing in the future is like sex. Only the losers will have to pay for it.”—
Jon Bond, cofounder of Kirshenbaum Bond Senecal + Partners
This is just one of dozens of chestnuts in this great Fast Company piece about the future of advertising and how traditional industry powers are struggling to come to grips with what it means creatively and business-wise. Seriously, if you care at all about advertising, digital, marketing, whatever… go now.